The Olympic high street makeover: Just in time for the Games round the corner, shops get a new look that's more Notting Hill than EastEnders
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|7 B2 J- `1 b$ n2 C公仔箱論壇A few months ago it was just an anonymous street of tatty shop fronts – a mishmash of broken signs, tasteless logos, peeling paint and grubby brickwork.
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But Leyton High Road, just round the corner from the Olympic Park, has undergone a remarkable transformation.
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Instead of the broken windows and garish shopfronts is a parade more typical of Chelsea or Notting Hill than the East End of London.8 x7 b& E- p+ p9 h
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, g7 c+ F7 N: y8 c4 r+ \! I/ K+ }Tatty: This is what the shopfronts looked like before the makeover which was brought on by the upcoming Olympics
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Passers-by admire the shopfronts of Leyton High Road after the makeover which will be completed within the next few weeks Each shop, restaurant or cafe has been repainted using a sophisticated palette of deep reds, pastel greens, purples and browns.TVBNOW 含有熱門話題,最新最快電視,軟體,遊戲,電影,動漫及日常生活及興趣交流等資訊。/ O5 @& h0 P$ ~! h
5 y* b; j6 P0 k; w公仔箱論壇Shop names in charmless neon or plastic have been replaced with hand-painted signs adorned with elegant calligraphy or old-fashioned metal lettering. 9 j3 o8 _) y9 Y1 y# t! I, w, c# @; u
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Even the local KFC has had its ugly plastic fascia replaced with a sophisticated dark red paint job, a smaller, subtler logo, and a smart new awning.tvboxnow.com( n/ f# ~1 g# W$ k- @, k) [+ `
" W5 `5 }7 R- ~' {- ctvb now,tvbnow,bttvbAs part of the makeover, many businesses have had their frames, awnings, windows and doors replaced.
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Most have also been fitted with internal shutters – sitting just within the windows rather than outside them – so the shopfronts can stay lit up at night.
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) Y2 c: J; m1 d; otvboxnow.comThe refurbishment was carried out as part of a half-a-million-pound project to spruce up businesses in the Leyton area before the Olympics.tvboxnow.com( ]) H# ^5 ~- u6 J0 B! m
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It is being funded by a £475,000 grant from the Government’s Working Neighbourhoods Fund as well as money from Waltham Forest Council.
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Grubby: Before the clean-up the street was lined with broken signs and dirty awnings - not the face of Britain officials would want to show the incoming tourists. c( D7 a2 \; ~! @/ h, }
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Clean: The shop facades on Leyton High Road have been much improved, but it came at a price. The re-decoration of the street cost £475,000tvb now,tvbnow,bttvb; ?$ w1 e4 w, O
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A plastic sign advertises sale prices at the women's fashion shop and the KFC branch has a standard full-glass front
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t5 L8 |" j+ P: g" h# pNo more plastic signs for the bridal shop, the pawnbrokers has been re-painted and and even the KFC is looking more high end than East End
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$ E; \; N# ]$ `, [3 Y1 wtvboxnow.comLast night shopkeepers expressed their delight with the results. Panayiota Philippou, who manages Princess evening wear and bridal boutique with daughter Theodoula, said: ‘The street is much nicer now. 公仔箱論壇, C4 ]; K0 l: f* G7 {% {: o: P; @
6 T% ^$ o8 X9 b) b' h6 O‘People can window shop and trade has picked up.
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‘Having the shutter inside means people can see in the window all the time, which is like a 24/7 advert for us.’ TVBNOW 含有熱門話題,最新最快電視,軟體,遊戲,電影,動漫及日常生活及興趣交流等資訊。. U$ L3 l& M( f
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Shamima Bung, owner of Blackwell’s newsagents, was also pleased with the transformation.tvb now,tvbnow,bttvb4 W% K1 E& u# J: R- E
0 u7 `; W+ Z) W" eTVBNOW 含有熱門話題,最新最快電視,軟體,遊戲,電影,動漫及日常生活及興趣交流等資訊。‘The area’s definitely gone up market. The high street looks a lot better...now it is a matter of keeping it this way.’公仔箱論壇6 g) C1 e% p5 ?& ?3 W
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But Mrs Bung said she had been reluctant to replace her shutters.
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‘The inside shutters look nice but I do go home worrying if I’ll still have a window in the morning,’ she admitted. ‘After all this is East London, not Kensington.’
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: u5 R6 F$ g1 iA hair salon, Pizza Hut and Blackwell's news agents are not looking particularly inviting before the transformation
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5 d' a0 m" P- f* d, A6 NLeyton High Road has been given a touch of Kensington with paint and new signs - even the bus stop commercial is more inviting than before
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The project has been funded by Government¿s Working Neighbourhoods Fund and Waltham Forest Council. Here is a green grocers on a corner of the High Road before...公仔箱論壇' {* k4 { ]. i5 M! ?
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... and after it has been given an Olympic makeover with many shops now sporting internal shutters so the shopfronts can stay lit up at night \4 l: Y1 \- k$ X
/ ]4 V5 f, C4 x+ f+ E; @2 `+ p' s公仔箱論壇Leyton High Road will host the Olympic torch relay on July 21. 公仔箱論壇- V8 h' I% O F) B/ d
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Chris Robbins, leader of Waltham Forest Council, said: ‘This stretch of Leyton is a gateway to the Games. It will be on display to the world in July and we want our streets, homes and businesses to do us proud. This was a fantastic opportunity to smarten up Leyton.’公仔箱論壇5 b7 J X( \" u
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And it is not just the shops which have had a makeover.
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The pavements have been cleaned, the street signs replaced with modern ones and the lamps given a contemporary update.) D9 t) \$ M, z4 e* u! ]+ R
& ]0 [( D* J5 S8 b9 a' J# h4 {The walls of the flats above the shops, which were a dirty brown, have been jet-washed back to their original sandy colour, with some painted in bright shades to complement the shopfronts below.tvb now,tvbnow,bttvb( J( t2 T/ I# P+ u- b; z5 E
2 L( k2 J4 D$ p5 @9 [: c* I$ ^Unsightly satellite dishes have been moved, and the mass of burglar alarms and CCTV cameras on the walls above each shop has been tidied up. tvb now,tvbnow,bttvb& J# J8 K# R9 R0 b5 h9 g
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Gordon Bennett, of Bennett Developers, one of four contractors on the project said: ‘We have up to 22 men working ten hours a day, including weekends, to get the work finished in time. The whole street looks cleaner.’
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